​​​​Barbara Debler-Culpepper

 

GOTO/ LogMeIn                  

ENTERPRISE SALES DIRECTOR

JANUARY 2022– PRESENT

•  Territory focus- Central California (SF and north) and Canada

•  Selling Remote Support Solutions to mid-large enterprise customers 

•  Manage team of BDRs and CSMs handling Top Tier Accounts

•  Responsible for 350+ Named Accounts (Net New Logo, Former, and Existing Business)

•  Renewed and Grew 15 Top Tier Accounts by 25%+ in first year

•  Average deal size: $45-65k

•  Worked with Channel Partners and VARs to Build Customer Solutions and Relationships

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BRYTER CX/ CLICKFOX                     

AREA VP

JANUARY 2021– JANUARY 2022

•  Territory focus- Southwest US and Canada

•  Selling Customer Journey Analytics and Data Marketing Solutions 

•  Manage team of BDRs and CSMs handling North America

•  Responsible for 57 Named Accounts (Net New Logo, Former, and Existing Business)

•  Renewed and Grew large Canadian Media Organization by 20% 

•  Worked with Channel Partners and VARs 

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IMPERVA INC.                      

SENIOR ACCOUNT EXECUTIVE/REGIONAL SALES DIRECTOR

JANUARY 2019 – DECEMBER 2020

•  Territory focus- Utah/Colorado

•  Selling Security Solutions for Application Security and Database Protection.

•  Responsible for 25 Named Accounts (Net New Logo, Former, and Existing Business)

•  Closed $1.8M deal in first 8 months with organization.​

•  Worked with Enterprise Level clients of >5000 employees.

•  Created strong relationships with key decision makers--

  • C-suite including CIO, CTO, and CISO.

•  Trained in Force Management/Command The Message/Command the Sale

•  Worked to build out new deployments, as well as convert and upgrade existing installations.

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SHUTTERSTOCK INC                        

SENIOR ACCOUNT EXECUTIVE

SEPTEMBER 2013 – DECEMBER 2018

• Identified new revenue opportunities and creative ways to grow the business including development of new sales territories in Philadelphia, Pittsburgh and DC regions; growing the business by over $2M+ in new business revenue (2014-2015). 

• Quotas started at <$1M in 2014 and ended at $4.8M in 2017.  Consistent history of always hitting or surpassing quotas.

• Created strong relationships with key decision makers to ensure corporate client retention including: Johnson & Johnson, JP Morgan Chase, Sony Music, Marriott International, Bank of America/Merrill Lynch, Merck, Prudential & GlaxoSmithKline

• Evaluated client business needs and provided suitable Shutterstock Enterprise product solutions

• Worked closely with internal cross-functional teams including legal, finance, and content

• Achieved Top Salesperson on US Enterprise Sales team, surpassed sales goals of $3M+ annually (2015-2017)

• Ranked within global Top 3 Sales people (2016-2017)

• Selected as Mentor to new hires and Account Management team

• Managed Top Agency relationships including: Y&R, Digitas Health, Ogilvy, Weber Shandwick, GroupM, and Wundermann

• Selected as Guest Professor at Drexel University to provide career advice to Photography & Business students

• Maintained a pipeline of new business through proactive outreach, managing marketing qualified leads and targeted account mappings

 

CBS RADIO - DIGITAL                        

SENIOR ACCOUNT EXECUTIVE                                            

JUNE 2011– SEPTEMBER 2013

• Managed and developed new business in NY region of Radio and Digital properties, generating revenue of $800k+

• Managed existing and acquired new clients and top agencies including: OMD, JL Media, Subaru, Pro Models East, Kaplan, Princeton Review, Plated, and Disney Vacations.

• Worked directly with clients and Finance department to achieve timely billing and approval for all digital and radio placement

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NEW JERSEY MONTHLY MAGAZINE &  NJMONTHLY.COM                           

SENIOR ACCOUNT EXECUTIVE                                              

JANUARY 2005– JUNE 2011

• Created the Digital division for both print properties New Jersey Monthly and New Jersey Bride

• Sold digital and supplemental advertising and added new business revenue of $100k+ annually to the existing publication

• Drove adoption and educated current and new clients on the benefits of digital advertising, and expanded marketing spends by 10-20% annually

• Created new online advertising solutions for traditional print clients including digital banners to complement magazine ads

• Assisted with creation of Marketing and Sales collateral for Digital Department

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